OUR STARS ON STAGE: LUISA KROGMANN

LUISA KROGMANN // FOUNDER & CEO AEYDE

 

HOW TO LAUNCH A DIGITAL FIRST FOOTWEAR BRAND WITH CULT STATUS 

 

Listen to the fashion pro who brought her direct-to-consumer brand to cult status over only a couple of years. 

 

Since its launch in 2015, Aeyde has grown to work with over 50 top retail platforms, including Net-A-Porter, Moda Operandi and Lane Crawford, gaining cult status among global fashion and style influencers. 

 

Short Bio

Following a career at Mulberry, Ernst & Young and Zalando, Luisa Krogmann set up the “digital first” and “direct-to-consumer” footwear brand Aeyde, together with Constantin Langholz-Baikousis. 

 

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