PREMIUM GROUP’s powerful event portfolio includes the international fashion trade shows PREMIUM and SEEK as well as the FASHIONTECH Berlin conference and masterclasses on innovation topics – all happening twice a year.
By constantly questioning and developing its concepts and keeping a year-round exchange with the industry’s decision-makers, Anita Tillmann, Jörg Arntz and their team manage to identify, cover and even push market needs. They want to create, support and strengthen a positive fashion community that faces the challenges of today’s and tomorrow’s economy together. From summer 2021 on PREMIUM GROUP's partnering up with Messe Frankfurt and organises Frankfurt Fashion Week.
JOOR X PREMIUM GROUP
In September PREMIUM GROUP teamed up for a strategic partnership with JOOR – the world’s largest wholesale platform based in the US.
The teams behind PREMIUM GROUP and JOOR want to benefit from two long-standing networks, close relationships with the industry’s decision-makers and relevant b2b target groups to gain valuable insights into both the European and the US markets.
"At JOOR, our mission is to help the entire wholesale industry thrive by creating one innovative ecosystem where all brands and retailers can easily exchange data to efficiently and profitably grow their wholesale business," says JOOR CEO Kristin Savilia. "In doing so, we realise the importance that trade shows play in this process, which is why we’re thrilled to partner with one of the world's leading fashion authorities, Premium Group."
During the shows in Berlin the JOOR team will be physically present at PREMIUM and SEEK, consulting brands face-to-face.